Most creative directors have never been the subject. I have.
Eight years modeling across three continents, with international runway experience and over 1,000 publications. That much time in front of the lens taught me exactly what the camera rewards, how an image is built, and which frames perform once they're posted.
Today I work from concept to capture and carry it the whole way: casting, styling, the shoot, the final edit, and the strategy that puts it to work. One point of contact, first frame to final post.
Selected work
02 · IndexNeutrogena Casting
A beauty campaign for Neutrogena. I set the visual language, directed the Strawberry Moon casting tape, produced the runway coverage, then cut and programmed the rollout. From the first reference to the last post, the look never broke.
What I do
03 · ServicesHire me for one. Or all three. The full arc, or the part you're missing.
The idea, made specific
I shape the concept and hold the visual standard through every decision on set. Editorial and restrained, intention over noise.
Book direction →The idea, made real
I build the crew and run the shoot, then direct the edit. One point of contact, from schedule to final delivery.
Book production →The idea, made to travel
I lead a team of social managers and set the strategy, so every post grows the account and keeps the look intact.
Book social →